Every engagement begins with understanding the problem — not pitching a solution. Most of the companies we work with don't need more marketing. They need their existing investment to work harder, integrate better, and prove its value to the people signing the checks.
CHILENKO operates across four engagement tiers. Some clients start at the beginning and move through all four. Most start with the Audit and go from there.
A focused diagnostic that maps your current tools, spend, integration health, data quality, and capability gaps against your actual business goals. You walk away with a clear picture of what's working, what isn't, and a prioritized roadmap for what to do about it — including specific vendor recommendations where relevant.
Completed in two to four weeks. Structured as a fixed-scope engagement with a defined deliverable. Low commitment, high clarity.
Vendor-neutral stack architecture, platform evaluation, integration planning, and the roadmap to move from where you are to where you need to be. This is where the work of the Audit gets translated into a concrete plan with sequenced priorities, defined ownership, and realistic timelines.
No platform bias. No preferred vendor. Just the right answer for your specific business at your specific stage.
A strategy is only as good as how it gets built. CHILENKO manages implementation alongside your internal team or vetted technical partners — ensuring the work matches the strategic intent at every stage, not just at kickoff.
This is the layer most advisory engagements skip. It's also where most implementations go sideways.
A monthly or quarterly retainer relationship for continuous measurement, stack refinement, and strategic guidance as your business evolves. The marketing technology landscape changes faster than most annual planning cycles. This engagement is designed for companies that want a steady hand on the wheel rather than a point-in-time recommendation.
Most clients begin with the Audit. It's the fastest way to get a clear picture — and decide together whether there's more to do.
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